Becoming the go-to expert for your industry does not happen overnight. It takes time and energy to get your customers to know you, like you and trust you. But if you do it strategically, you will start to see results and revenue more quickly.  “Branding is not about the colors of your logo and your…

Five years after her first episode on Tandem Nomads, Erin Long is back to share her incredible success story and how her company has developed into a business where she is not even needed anymore. That could be the end of the story, but the truth is that even the greatest successes come with challenges…

Market research is so important to validate your business and avoid costly mistakes, but it is also the best way to learn where to find your ideal clients. However, market research is something that is often either seen as a very complex thing that only big corporate companies can afford or as a huge hassle…

It takes months, even years of work to write a book or create a project that you think could make a real difference to people’s lives. But once you’ve finished creating, you still need to invest time and energy in making sure those people know about your book or project! If you don’t put yourself…